In a dazzling debut that had Barclays Center buzzing, Brooklyn Nets rookie Cui Yongxi(@
jacky_cui_), made waves with his performance against the Washington Wizards.

Cui sank a clutch three-pointer in the fourth quarter, igniting a frenzy among teammates and fans alike. “I had nothing in my mind,” he said, embodying the fearless spirit of youth as he focused solely on the game.

At just 21, Cui is not only showcasing his skills but also carving out a unique identity in the NBA, blending cultural significance with athletic prowess. Keep your eyes peeled—this rising star is just getting started.

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Reggae may be one of the biggest music genres in the world, but did you know its formative years have ties a humble record store opened by a Chinese Jamaican couple in the 1950’s?

Run by Vincent “Randy” Chin and his wife Miss Pat, Randy’s Record Mart evolved from a shop into a studio, and along the way Chin became one of the first producers to record local Jamaican music and promote it globally. Chin’s studio helped birth reggae culture, with legends like Bob Marley recording music there. The Chin family’s business eventually transformed into VP Records [@vprecords], which is the largest reggae distributor in the world today.

Which reggae track never fails to lift your mood? Let us know in the comments, and follow @radii_media for more Asian success stories.

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This year, China has witnessed a fascinating trend in the retail landscape: the rise of interactive shopping experiences centered around plush toys and stuffed animals.

Leading this trend is Jellycat, a global brand known for its high-quality plush toys, which has recently launched its first Asian venture with a pop-up café in Shanghai.

The pop up transforms toy shopping into a multi-sensory experience. Resembling a pastel bakery, it displays plush toys on racks with “ovens” counting down new releases. Staff, dressed as bakers, perform theatrical checkouts, “baking” each purchase. Toys are wrapped in tissue and boxed like cakes, often with bonus items, turning each sale into a memorable event.

Local initiatives are also embracing this trend with cultural twists. The Gansu Provincial Museum offers plush toys inspired by malatang, a popular hot pot dish. These cute versions of broccoli, mushrooms, and fishcakes have gone viral, rivaling Jellycat’s popularity. Museum staff “cook” the plush ingredients in toy woks, mirroring high-end retail techniques and blending culinary tradition with modern shopping experiences.

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