Robert Wun’s scarlet velvet gown looked classic—until you noticed the faceless figure clinging to its wearer. The Hong Kong-born, London-based fashion designer has once again blurred the line between couture and performance art—this time on Chinese actress NiNi.

At first glance, her scarlet velvet gown looked like a classic red carpet number. But then came the twist: a faceless figure, cloaked in the same crimson fabric, clutching NiNi from behind. The result was both eerie and mesmerizing—a textbook Wun move.

Since launching his namesake label in 2014, Robert Wun has become one of the most original voices in fashion. His designs often channel sci-fi surrealism, inspired by both futuristic fantasy and sharp tailoring traditions. His 2023 haute couture debut in Paris cemented his reputation as a designer unafraid of spectacle, with pieces that feel as much like sculpture or performance as clothing.

This latest creation for NiNi sits firmly in that lineage. It’s an unsettling, living installation wrapped around the body of its wearer. For Wun, fashion is not just about dressing the body, but transforming it into a narrative. And with NiNi’s gown, he delivered a story that lingers long after the flashbulbs fade.

All photos from Instagram/shanghaiceleb.