Photo of the Day: Kris Wu Selling Hollywood Blockbuster xXx: The Return of Xander Cage

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4:00 PM HKT, Sat September 2, 2017

Welcome to Day 6 of this week’s photo theme: Kris Wu selling shit.

Today 90后 heartthrob Kris Wu is selling 2017 Vin Diesel action/adventure vehicle xXx: The Return of Xander Cage:

Xander Cage is left for dead after an incident, though he secretly returns to action for a new, tough assignment with his handler Augustus Gibbons.

Kris Wu was the second-highest-billed Chinese actor in this movie (after Donnie Yen), which made an estimated RMB 129.4 million ($20.3 million) on its opening night in January, nearly triple the amount of its North America opening. It continued to win over the hearts and wallets of young consumers well into February, grossing another RMB 152.6 million ($22.2 million) on Valentine’s day, outperforming the cleverly timed V-Day China opening of La La Land, a film that does not star Kris Wu.