If you’ve been swept up in the Labubu craze, trust us, we get it. But hold up—POP MART’s universe is bursting with other kawaii characters that deserve a spot on your shelf and in your heart. From whimsical dreamscapes to edgy gothic vibes, these six original POP MART creations, each crafted by visionary artists, are ready to steal the spotlight. Let’s dive into the lesser-known icons of the designer toy world—yet still with their own cult following—that are just as collectible, and just as dope (if not more?), as Labubu.

MOLLY
The OG Queen of Whimsy.

Created by Hong Kong’s own Kenny Wong back in 2006, MOLLY is the face of POPMART, rocking wide-eyed innocence and quirky costumes since day one. She’s the ultimate symbol of designer toy culture, and her playful charm keeps fans coming back for more. Want to start your collection right? MOLLY is non-negotiable.

Pucky
Your Ticket to a Pastel Dreamland

Also hailing from Hong Kong, artist Chan Wai Kei—who also goes by Pucky—brings fairies, elves, and pure magic to life with Pucky’s pastel-toned figures that scream escapism. Pucky is someone who brings you into the spirit world, where nature is to be respected, or else! Cute, but with a tinge of darkness, Pucky is for anyone who wants to get deeply lost in a world of wonder.

Skullpanda
Cute Meets Creepy in the Best Way

Mainland China’s Xiong Mao, a CG concept and toy designer, flips the script with Skullpanda, blending gothic skull motifs with nods to streetwear. It’s dark, it’s cute, it’s everything you’d want if you live your life on both sides of that line. This edgy vibe sets Skullpanda apart for collectors craving something different.

Crybaby
Emotions in Toy Form

Crybaby hits you right in the feels with its soft pastel palette and raw storytelling. Capturing vulnerability and nostalgia, these figures are pure poetry in plastic. Crafted by the talented Thai artist Molly Yllom (Nisa Srikhumdee), Crybaby’s emotional depth is there to help encourage you to accept the rollercoaster of emotions one goes through. Just like Crybaby, it’s totally okay to be a crybaby yourself.

Twinkle Twinkle
Stargazing Never Looked So Good

With celestial themes of stars and moons, Twinkle Twinkle is an ensemble of enchanting “star people” who are all about bedtime magic and ethereal vibes. Created by Chinese illustrator and designer Daxin, her magical characters are meant to help shine some light on often overlooked or forgotten parts of yourself. Not a bad little friend to have around.

Zsiga
Born Free, Living Wild

Undoubtedly adorable on the surface, this little QT pie has a rebellious streak in her. She embodies a childlike, whimsical spirit who is born to live wild and free. Zsiga is the brainchild of Hong Kong’s Wu Dandan, a member of POP MART’s PDC (Pop Design Center).

Cover image via Heywise.
